The plugin I use to backup and transfer wordpress is called XCloner. It is a free plugin that will package all wordpress files and its database.

1. Install XCloner on wordpress
2. Add directory in root administrator/backups
3. Setup XCloner and change default password
4. Backup Website with Xcloner
5. Move backup file to new server
6. Create a new mysql database
7. Copy restore file to the new server ( you can find there in the xcloner plugin folder)
8. Go to the new server address /XCloner.php to run the setup wizard
9. Verify that wp-config.php has all of the correct information for the new server
10. Verify that wp-options table has the correct website address information.

WordPress is a content management system or CMS. A CMS is like a machine that stores information and then puts it where it needs to go. Instead of making one page at a time for a website with all of the information hard coded, it creates what is known as a dynamic website. In the old days of the web, if you wanted to add a new page to your site you would go in to every page on the site to update the menu and other information.

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Most business owners today use an email address through their domain name. There are certain challenges that can happen when working with email in this manner. One of the primary concerns is not losing your email. This is typically not a big risk, though if you are looking to switch servers it can become a problem. The following are some steps and tips on how best to manage your email for your website.

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By Ed Nichols, EDAN Designs

1. Improve your information hierarchy

   Information hierarchy refers to the way information is displayed on the page and its clarity of importance. On the web there are html tags that help to more clearly define the importance of information. These tags are called heading tags and range for H1 to H6, H1 being the most important information on the page. Clarity in your information hierarchy is not only good for your visitors, but also important to search engines like Google.

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Tags: Articles, Blog, idea, ideas, Inspiration, Marketing, Search Engine Optimization, Website

There are many businesses and other entities out there that could benefit from good design. One sector that constantly seems to have a lack of good design yet is there to make a difference is non-profit charities.

Only a few charities out there get IT. Design is all about communication. It has the power to turn the tables for any kind of organization.

Shitowa Foundation: Making a difference for women and children in the Congo.

The Goal: To share their message of hope with the world and create new donors that can become excited in making a difference.

The Plan: Create new print materials, a new website, and establish marketing goals.

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Tags: Advertising, Charity, Design, Hear Congo, Marketing, Non-profit, Search Engine Optimization, Social Media, Website

There are many businesses who venture into the creation of a website without a clear understanding of its purpose. One common misconception is that by simply having a website,  the floodgates to untold numbers of new customers will be opened. The reality is far different.  It takes a lot of hard work, a little luck and more hard work to create a website that brings customers to your doorstep.

What is the purpose of a website? A website is an extension of your business. Its purpose is to provide answers, build trust, and answer the question, “what do I do next?”

A website is NOT an all in one marketing engine. You will still need to market your business online and/or offline.

One of the greatest strengths of a website is its ability to provide detailed information about your visitors. This information can then be used to find the strengths and weaknesses of your marketing efforts.  Thus, yielding a greater ROI (return on investment).

Websites need to be updated regularly. Creating interesting content, provides value for your customers and can often help your search engine ranking. Your website is a direct representation of you and your business.

Today, a website is an important part of every business’s tool belt. New customers will check out your business online before they make any other form of contact. Make their first impression count by having a purpose driven website.

Tags: Business, CMS, Content Management System, Marketing, Online, ROI, Website